We were first introduced to Karen Wirtz when we hired Specialty Catering to bake some tasty treats for a Hawaiian-themed Hula party. The palm tree cake and cookies were a huge success and enjoyed by all.
After some quick discussions, Karen engaged us to design some new business cards. She wanted a new look that expressed her fun and creative approach to baking, catering and party planning. She wanted to look professional and approachable while appealing to both corporate and non-corporate clients.
The end result is a set of business cards that include a new logo and brand identity. The new logotype is set in Affair by Alejandro Paul. We combined that with a bright color pallete, some choice illustrations from Carol Kemp's Design Font Delectables and several weights of Centaur. Fast, affordable printing and great customer service was provided by our friends at Jakprints.

